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Want to stay current on strategic marketing best practices? Looking for knowledge and insights on marketing topics ranging from strategy to implementation? Check out our blog articles. They’re based on years of direct experience managing results-oriented marketing.
How To Identify Unmet Customer Needs
If you're like me, you may be skeptical about sports quotes being overly used in business. However, this Wayne Gretzky quote speaks directly to a critical element of marketing strategy: how to identify unmet customer [...]
Outsourced Marketing Services Firm in Wisconsin Celebrates Anniversary
When you love marketing as much as I do, helping clients is truly a labor of love. That’s why I’m so excited about Affinity Strategic Marketing, Inc. celebrating its ten-year anniversary. I have the same [...]
Should You Work With an Outsourced Marketing Firm
An outsourced marketing firm works the same way in-house marketing departments work, minus the overhead. It’s no wonder more businesses are turning to outsourced marketing to grow profitable revenue and build brand awareness. It offers [...]